Sustainable packaging has been a priority for brand owners for more than a decade. As 2021 advances, we see relevant and effective activities that address the consumers’ hunger for brands that show respect for the environment. Investing in USA-made products is another way to maintain a sustainable focus. Materials aside, purchasing American-made swag supports job creation in the U.S., boosts the American economy, and helps prioritize American companies.
When picking out your engagement ring and wedding bands, track the origins of your diamond or gemstones. You don’t want to unknowingly use a blood diamond—a smuggled diamond used to fund a civil war—as the symbol of your eternal love (we’ve all seen the Leonardo DiCaprio flick). The Kimberly Process Certification Scheme is a great resource for tracking your stones, but it’s also important to ask your jeweler if they’re committed to conflict-free baubles. Cherisse Harris is a fact-checker with a focus on lifestyle, beauty, and parenting. Stephanie Cain is a journalist and content strategist in the lifestyle space, who has 14 years of experience as a magazine editor, digital producer, content marketer, and public speaker.
To communicate the value of your offer so that your audience is ready to purchase without hesitation, you should share what went into setting the cost at a higher level than those of a competitor. This way, you’ll be able to attract customers that share the same values and are more likely to stick around. Whatever characterizes your product best, make it your company’s DNA and make sure to have proof of that. Lush is an excellent example of a brand that stays true to its USP without overemphasizing its green positioning.
Recycled Glass Countertops – Windshields, stemware and beverage bottles are bound together with concrete and fly ash (a waste by-product of coal-burning power plants) as opposed to a petroleum-based resin binder. The countertops are comparable to granite in terms of strength, scratch resistance, heat resistance and maintenance. Paper-Based Countertops – Made of tree pulp taken from strictly managed sustainable forests, paper-based countertops are a great alternative to stone and plastic surfaces.
It perfectly covers my eyes and areas around to avoid any light go through. I truly don’t feel it while sleeping at all (unlike most of the other sleep masks I’ve tried). And I love the cooling effect of the silk and how soft my skin feels after I’m taking it off. This silver ion infused 30 momme silk pillowcase is pure luxury and works wonders for fighting acne! I’ve purchased all kinds of different pillowcases, this is hands down the best quality one. As a long-term member of the acne club, it’s extremely exciting that after only a few months, my stubborn acne is almost completely gone!
Planning a green wedding doesn’t necessarily have to be harder than planning a less environmentally-friendly affair. Read more about buy TikTok Followers here. You can even go green before the big day by choosing a responsibly sourced engagement ring, suggests Erica Jill Razze, owner of environmentally conscious wedding planning company Capiche Events. Learn how First Insight can help you incorporate the Voice of Your Customer to get the products your customers value to market faster and more sustainably.
Thanks to the environmental movements that have gained particular power over the last few years, passive housing is one of the most popular trends for building and renovating homes. Many find it a little too extreme, but others find that the saved energy costs and reduced carbon footprint are well worth the effort. Additionally, just because a packaging product is designed for recycling today does not automatically mean that itwillbe recycled. And even if it is recycled, the environmental footprint may not be improved. Most recycling technologies currently require a lot of energy and the quality of the recovered material is lower than virgin material. Hence, the designed packaging often has a less-than-desirable net impact on the environment.