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Instagram ads see excellent results and offer high engagement. Shopping on Instagram streamlines the Instagram sales process. On top of that, the Instagram’s algorithm favors the use of specific and relevant hashtags — especially with the new ability to follow hashtags on Instagram. So instead of tagging posts with general hashtags like #love or #happy, choose hashtags that describe your business, the purpose of your account, your target market, and your location.

The 95 million photos and videos shared daily to the platform are the reason more than 500 million people open the app every day. In terms of the types of Instagram posts users want to see, they’re pretty open. They’re happy to see promotional posts, motivational quotes, product photos, DIY or tutorial content, and images shared from other users (i.e., user-generated content). That being said, they want to see diversity; they’ll get bored or annoyed if you just use one type of post for too long.

These can help you get significant reach on your posts, because they’re more likely to be sought out. Examples include #nofilter, #antiques, #ilovemyjob, and #puppylove. Read more about buy Insta Likes here. These hashtags are a type of branded hashtag created for a specific contest. They are often used to identify contest entries for photo-submission contests and to generate contest awareness overall. In addition to the main branded hashtag contest, you should also incorporate general contest hashtags like #instacontest and #giveaway.

They have worked hard to bridge the gap between marketers, brands and consumers by engaging them effortlessly. Shoppable Instagram posts offer a visual, dynamic method for driving engagement and sales. According to YOTPO, at least 30% of consumers have made a purchase as a direct result of an Instagram post. Shoppable posts can become an important part of your social media marketing strategy. Posts that include at least one hashtag get 12.6% more engagement than those without, according to Sprout Social. You can use up to 30 hashtags on your Instagram post, but the optimal number is 11.

When that happens, tap on the photo you were tagged in and choose Show on Profile. It seems like there’s a “holiday” for everything these days. Events like National Sibling Day and National Ice Cream Day generate a ton of engagement on social media. Join in the fun by participating in a local, national, or world trend. A newsjacking post is a great way to post humorous content that relates to light-hearted events.

Let’s say you have 500 LinkedIn connections, posting without a hashtag limits your content to that network. However, if you use a hashtag such as #PPCMarketing, you may triple the number that sees it driving up your post engagement and credibility. Depending on where you are on your Instagram journey this schedule will look very different. In the beginning, you will need to put more effort in to carve out your space on Instagram, find your people and grow a connected follower base. Remember to routinely review how much effort you’re putting into Instagram and how much relatively you’re getting out of it — new customers, new prospects, repeat orders etc.

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